Posts archive for 2020

Digital marketing is a challenge because the internet is saturated with advertisements. This makes it difficult to stand out among competitors. It is also why video content […]

As the New Year approaches, many people are ready to throw 2020 down the drain and begin anew. Unfortunately, the pandemic is not over yet. We are […]

When you are designing any form of print or digital advertising, there are many important features to consider. One of those features is how long your content […]

You spend hours carefully curating the perfect email to send to your customers, and it fails! You’ve sent it to your entire email marketing list, but hardly […]

Direct mail is not going extinct, and as the digital marketing world gets overly-saturated, direct mail is making a comeback. Small business and marketing agencies are finding […]

Digital marketing has not replaced print marketing. Instead, they now complement each other. The best way for your organization to help them do this is to include […]

The explosion of social media and online reviews has had a significant impact on the marketing industry. How do entrepreneurs respond to positive or negative critiques of […]

If you are a convenience store or brick and mortar retail outlet, and you are sending direct mail, congratulations! You are using a tried and true marketing […]

In any marketing strategy, you want to show authenticity and build trust. This means clearly offering a product or service, but it means presenting its value and […]

Manipulating consumer behavior is the art of marketing, but nudging customers with healthy grocery images is a noble pursuit. Not only does it move perishables that are […]