Many marketers strive to raise their direct mail response rates, but do not know where to start. Anything from the offer to the execution to the mailing […]
3 Ways to Improve Direct Mail Response Rates
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How the Pandemic has Shaped Visual Marketing Trends
One area of marketing that has greatly benefitted from the pandemic is all things visual. To best engage with customers and manage their newly remote workforce, brands […]
Targeting Your Audience at Home with Print
With people spending more time at home than before and many still working from home, several of the advertising channels previously used to reach certain audiences are […]
Integrating Your Print and Digital Marketing Strategies
There are many benefits of using either a print strategy or digital advertising for your latest marketing campaign. With both being very valuable and proven options, which […]
Our Top 3 Facebook Advertising Strategies
You can promote your material in a variety of ways on social media, but Facebook advertising is one that is particularly effective. You will almost certainly find […]
Tracking Response Rate for Direct Mail
The most obvious way to deem your marketing campaign a success is by an increase in sales or leads. But is this the most accurate way to […]
Improving Customer Satisfaction Online
We often talk about how to improve consumer happiness. Companies spend a lot of money going above and beyond to keep clients happy and coming back. However, […]
5 Important Print Materials for your Next Event
After being home for the last year and a half, event planning appears to be a great way to return to some semblance of normal. As seen […]
What is Geofencing and How to Use It
Geofencing may appear to be a high-tech, overly sophisticated alternative to growing online audiences, but it’s actually rather simple and can give you unique insights that social […]
3 Tips for Creating a Successful Social Media campaign
Social media is one of those internet phenomena that is not going away any time soon. What was once a niche place for people to connect with […]
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